Leadership and Experience

Daly comes to Marker Trax with over two decades of extensive experience in the gaming technology sector. As COO, he will report directly to Marker Trax President, Charlie Skinner, and will be pivotal in overseeing the company’s strategic growth, technology initiatives, and deployment of their advanced cashless credit solutions. His focus will span multiple verticals, particularly in the fast-evolving iGaming domain.

“Michael’s track record of driving technological innovation and business growth in the gaming industry, both land-based and online, makes him the ideal leader to help scale our operations,” said Charlie Skinner, Marker Trax president.

Skinner also commented on how Daly’s deep-rooted expertise in traditional and digital gaming environments will play a crucial role in enhancing their cashless gaming offerings.

Strategic Partnerships and Growth

In his new role, Daly will be instrumental in aligning Marker Trax’s initiatives with its primary partner, Euronet Worldwide. This collaboration aims to ensure a smooth integration between Marker Trax’s teams and vendor networks. Daly’s arrival comes at a significant moment as the company strengthens its footprint in new markets and verticals.

Previous Experience

Prior to joining Marker Trax, Daly held several key positions within the gaming industry. As the former CEO of Catena Media, he successfully led various market expansion and digital transformation strategies. His previous roles at GAN and other leading gaming technology firms equipped him with the knowledge needed to drive product innovation and revenue growth effectively.

He holds a degree from the Massachusetts Institute of Technology, along with an MBA from the University of Utah.

About Marker Trax

Marker Trax, LLC revolutionizes the casino experience by offering a unique cashless, digital alternative to traditional casino markers. Their technology allows for regulatory-compliant transactions that simplify the issuance of advances, enhancing efficiency for operators and players alike. Founded in 2018 by Gary Ellis, Marker Trax’s system integrates seamlessly with casino management systems, allowing players to be approved for markers in just minutes. For more information, visit www.markertrax.com.